Revise and Rewrite Editorial LLC provides digital communications strategy, audience growth and social media strategy, campaign planning, and editorial and content systems development. We help organizations clarify their communications priorities, improve audience engagement, plan campaigns, improve digital workflows, and make better use of websites, newsletters, social media, analytics, and other forms of communication.
Digital Strategy Services for Organizations
A strong digital presence is built by understanding the audience, clarifying the organization’s message, creating a sustainable editorial workflow and making thoughtful decisions about where and how to communicate.
My Strategic Perspective
Not every platform is right for every organization. Strategy should consider the audience, the organization’s capacity, reputational risk, platform suitability, content demands, and whether a channel can be maintained well. The goal is not to be everywhere. The goal is to be effective where it matters.
Digital Presence & Audience Audit
For organizations that are active online but lack a clear strategy. A focused external assessment will turn unorganized digital activity into a clear plan.
- Review of current social platforms, website, newsletter, and content mix
- Assessment of audience growth, engagement, posting consistency, and platform roles
- Review of messaging, visual consistency, and calls to action
- Identification of missed opportunities and workflow gaps
- Competitor or peer comparison, when appropriate
- Prioritized recommendations
- 60- or 90-day action plan
- One strategy review session
Digital Audience Growth Strategy
For organizations that want stronger reach without chasing every trend. A practical growth plan built around editorial discipline, platform-specific storytelling, and sustainable execution.
- Audience and platform assessment
- Clear role for each channel
- Audience-growth goals
- Content pillars and publishing cadence
- Editorial and newsletter calendar framework
- Community engagement guidance
- Cross-platform audience journeys
- Analytics overview
- 90-day implementation roadmap
Digital Communications System Buildout
A complete workflow for producing, approving, publishing, and evaluating content consistently—a service for organizations that need a sustainable operating system.
- Assess current workflow
- Define editorial roles and responsibilities
- Solidify content request and approval process
- Document procedure for editorial calendar build
- Develop platform-specific guidelines, caption and copy standards, reusable templates and publishing cadence
- Determine file organization and asset archive process
- Set quality-control checkpoints
- Identify reporting structure
- Complete Implementation guide and rollout plan
Ongoing Services
Digital Strategy + Support
An ongoing engagement that combines strategy, production, and management.
- Digital strategy
- Editorial calendar
- Social posting
- Analytics reporting
- Content creation
- Community management
- Event coverage planning
- Cross-platform coordination
Visit Digital Strategy in Practice to see selected case studies showing audience growth, digital communications planning, and strategy development.
Digital Strategy Services for Authors
Author Marketing Strategy Intensive
A 90-minute strategy session focused on audience definition, marketing channel priorities, a 90-day roadmap, and a written recap.
Author Platform Audit
An evaluation of the author's website, newsletter, social media, marketplace presence, messaging, and discoverability to identify issues that may be limiting visibility and sales.
Book Launch Roadmap
A 12-week launch timeline that includes audience planning, theme identification, strategy review, e-promotion planning, and a KPI framework for before, during, and after launch.
Launch Content Kit
Core messaging, 12 to 20 social posts, 3 to 5 emails, a launch calendar, and reusable prompts.
Faith-Based Author Platform Package
Market research and positioning, target audience workbook, devotional lead magnet, and outreach plan.
Editorial Services
Editorial support that improves accuracy, consistency, readability, and professionalism without changing the voice of the author or organization.
Proofreading
Proofreading is the final edit before publishing and includes the following:
- Spelling, grammar, and punctuation
- Typographical errors
- Capitalization and number consistency
- Formatting inconsistencies
- Layout design errors
- Incorrect or missing words
- Repeated words and bad breaks
- Obvious internal inconsistencies
- Final-pass readability issues
Copyediting
Copyediting goes beyond correcting surface errors. It strengthens content at the sentence and paragraph level while preserving the writer’s intended meaning and tone.
- Grammar, punctuation, and usage
- Sentence clarity and flow
- Word choice and unnecessary repetition
- Consistency in style, capitalization, numbers, and terminology
- Basic fact and internal consistency check
- Tone and readability
- Application of the appropriate style guide
Editorial Review for Organizations and Authors
Organizations
Organizations often need an experienced outside editor for reports, guides, website copy, newsletters, campaign materials, training content, annual reports, and other public-facing communications. Editorial reviews help ensure clarity, credibility, and alignment with the intended audience.
Authors
Editorial Reviews for Authors determine publishing readiness and provide recommended next steps in the development of manuscripts.
Visit my Portfolio page to see selected copyediting and proofreading projects.